How ‘quiet take off’ became the next stage of the Great Resignation
The “quiet take off” is having a moment.
The trend of employees choosing not to overstep their jobs in ways that include refusing to answer emails during evenings or weekends, or skipping extra tasks that fall outside of their primary duties, is prevalent, especially among Gen Zers.
Zaid Khan, 24, an engineer from New York, popularized the trend with a viral Tiktok video in July.
“You’re still doing your homework, but you no longer subscribe to the culture of mentally hustling that work should be our life,” Khan says in his video. “The truth is not, and your value as a person is not determined by your work.”
In the US, quietly quitting smoking may also be a backlash to the so-called hustle culture — a 24/7 startup popularized by figures like Gary Vaynerchuk and others.
“Quiet smoking cessation is an antidote to loud culture,” said Nadia De Alla, founder of Real You Leadership, who “quietly quit” her job about five years ago. “It’s direct resistance and disruption to bustling culture. I think it’s exciting that more people are doing that.”
Last year, the “Great Resignation” dominated the economic news cycle. Now, during the second half of 2022, the trend of quiet take-off is gaining momentum at a time when US productivity is raising some concern. Data on worker productivity in the US posted its largest annual decline in the second quarter.
So, why is this trend rising? Watch the video above to see if a quiet quit is hurting the US economy and how it is seen as part of the Great Resignation story.