Einride launches self-charging in the EU’s largest market
EV charging technology company Einride has announced its expansion into Germany, the largest transport market in the European Union. The company will bring electric and autonomous charging technology to the country, supported by a new regional office in Einride and local logistics hubs. It also has a list of already existing German partners.
Einride is a freight technology company founded in Sweden in 2016 that develops electric commercial trucks, fully autonomous 8-Series trucks, and comprehensive fleet management software. Its fully autonomous electric “Pod” vehicles have been on our radar for some time as they began navigating the roads under the supervision of Remote Pod Operators. This newly created site in the field of electric mobility enables professionals to remotely monitor and optimize the paths of electric vehicles.
Since the company announced its entry to the US market last fall along with plans to set up a second headquarters in New York, we’ve covered a lot of its progress here in the states. In addition to winning electric charging clients such as Maersk and Beyond Meat, Einride has made great strides in independent operations as well.
Last June, the company received NHSTA approval to operate autonomous pod trucks on US public roads as part of a pilot program with General Electric appliances.
Now, Einride is returning to its roots in Europe to expand into a key market – Germany. Plus, it already has a familiar hardware company on board.
Einried for Autonomous Transport Electrification in Germany
The company shared news of its latest market in today’s press release, touting an “impressive list of local partners” already in place. However, the only company Einride has specifically named is global hardware company Electrolux.
Einride, as already established in Sweden and the US, said it will provide electric and self-driving trucks as well as charging infrastructure to its customers in Germany, powered by its fleet mobility platform, Einride Saga.
The Electrolux partnership is building an already existing relationship in Sweden and is expected to reduce previous operational CO2 emissions by 92% compared to diesel trucks. Einried’s general manager for Europe, Robert Ziegler, spoke about the company’s potential in Germany:
The German road freight sector faces its biggest challenge yet – with rising fuel and energy costs, a shortage of drivers and the government demanding to cut emissions in half by 2030. We know that through digitization, automation and electrification we can dramatically reduce costs, delivery times and emissions. Now is the time for German shippers to adopt a new generation of shipping technology and prove their business in the future.
To start, Ainred said he would set up a regional office in Berlin, followed by logistics centers in the Hamburg and Ruhr regions. Finally, Einride plans to create a freight network along Germany’s busiest trade routes and commercial areas to enable fleets to transition more smoothly to their electric and self-driving trucks.
You can check out the German debut of the autonomous Pod truck below:
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